The Mercury is positioned to appeal to upmarket and successful people across the KZN province who recognise the value of being kept informed. It is a vehicle for the upwardly mobile and critical individual who is discerning and a main decision maker. The print product portfolio includes Independent’s national business and financial title Business Report and benefits from synergical collaboration with its sister titles operating from SA’s major business hubs such as Joburg and Cape Town, while its online platforms extend its reach beyond KZN.